Yet the more we all rely on emoticons and emoji, the more we have to wonder if content even matters anymore. Why take care with tone and structure when we have abbreviations and graphics to explain what we really meant, anyway? If our eyes skip ahead to the emoticons to see the intent of the content, then what’s next for text? What’s the future hold for those who believe content can be more than filler.
“[We] got on our knees and asked the Lord no matter what the verdict [is]…don’t riot,” said the Rev. Rodney Maiden, who has been the senior pastor of Providence Baptist Church on Cleveland’s southeast side for the past 35 years.
It seems like news is breaking faster at Twitter than Twitter can Tweet. At least that seems to be the case as tech writers, users and fans of the messaging software seem to have beaten Twitter at its own game by announcing this past Thursday that Twitter is doing away with it’s 140-character limit for direct messages before the tech giant had a chance to roll out a formal announcement.
In my 35 years in Public Relations, I’ve come to realize that PR is not something you DO. Rather, I believe Public Relations are something you HAVE. And the type of Public Relations you HAVE fall under three simple categories: GOOD, BAD and INDIFFERENT.
There seems to be a lot of talk floating around that “news releases are dead” and “PR doesn’t matter anymore.” Let’s be clear – that’s ridiculous. In fact, the importance of effective communications has never been more critical.
We are a national network of communications professionals that can design, implement and manage national branding, messaging, product launches and initiatives. And today, we begin to tell our story, promote our members and advertise our national network on national platforms.
